The Influence of E-Commerce, Parents Socio Economic Status, Self Control and Religiosity on Consumer Behavior

نویسندگان

چکیده

This study aims to determine the effect of e-commerce, parents' socioeconomic status, self-control and religiosity on Muslim consumer behaviour at Faculty Economics Business Syiah Kuala University. The research focuses three things: simultaneous influence, partial influence most dominant variable. uses a correlational-based quantitative method. number samples is 115 students. Data collection questionnaire that distributed online using Google Forms. results showed those e-commerce variables, self-control, significantly affected student behaviour. Partially, only variables have significant effect, while two other namely status do not At same time, variable higher level religiosity, more it will consumption students

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ژورنال

عنوان ژورنال: Al-Fikru: Jurnal Ilmiah

سال: 2022

ISSN: ['2721-4397', '1978-1326']

DOI: https://doi.org/10.51672/alfikru.v16i2.93